BLAZE HOT SAUCE
Taste The Blaze.
Blaze Hot Sauce ignites passion for bold flavors with its original hot sauce, crafted for culinary adventurers and heat-seekers. Inspired by the Greek god of fire, Hephaestus, Blaze delivers quality in a bold, smoky blend that brings intensity to every dish. Whether you're spicing up everyday meals or creating daring recipes, Blaze Hot Sauce adds a burst of flavor and heat that elevates the experience.
Overview.
Strategy
Brand Identity
Logo Design
Packaging
Photoshop
Typography
Digital Illustration
The Blaze Hot Sauce project aimed to develop a brand identity and packaging design that embodies fire, craftsmanship, and adventure. The focus was to design a striking product that stands out on shelves and resonates with consumers. The visual identity captures the heat and artistry of the Inferno flavor, appealing to those who value bold tastes and creative storytelling.
The logo features a flame-inspired ‘B’ icon integrated with a chili pepper symbol, representing both the heat and passion behind Blaze. Paired with a modern, geometric wordmark, the design ensures high visibility and memorability. Typography across the brand uses bold headlines and clean supporting text to create a dynamic and polished look